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[Author] Naoki HIRAKURA(1hit)

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  • Modeling Polarization Caused by Empathetic and Repulsive Reaction in Online Social Network

    Naoki HIRAKURA  Masaki AIDA  Konosuke KAWASHIMA  

     
    PAPER-Multimedia Systems for Communications

      Pubricized:
    2022/02/16
      Vol:
    E105-B No:8
      Page(s):
    990-1001

    While social media is now used by many people and plays a role in distributing information, it has recently created an unexpected problem: the actual shrinkage of information sources. This is mainly due to the ease of connecting people with similar opinions and the recommendation system. Biased information distribution promotes polarization that divides people into multiple groups with opposing views. Also, people may receive only the seemingly positive information that they prefer, or may trigger them into holding onto their opinions more strongly when they encounter opposing views. This, combined with the characteristics of social media, is accelerating the polarization of opinions and eventually social division. In this paper, we propose a model of opinion formation on social media to simulate polarization. While based on the idea that opinion neutrality is only relative, this model provides new techniques for dealing with polarization.

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